The Voice Behind the Brand: Westchester County’s Local Business Spotlight Series

The Voice Behind the Brand: Westchester County’s Local Business Spotlight Series
Sharing the stories, passion, and people behind Westchester County’s small businesses.

The Voice Behind the Brand is a storytelling series produced by CM Marketing Services, spotlighting local business owners across Westchester County, NY. Each episode features an honest, behind-the-scenes conversation with entrepreneurs who make our local community thrive — sharing how they started, what inspires them, and the journey behind their brand.

This series was created to amplify local voices, support small businesses, and connect the Westchester community with the people behind the brands they love.

🎙️ Featured Episode 1

Episode 1 of The Voice Behind the Brand featuring Celebration Creations, a Westchester County event décor business based in Mohegan Lake, NY. Debra and Randi share how creativity, community, and passion turned a simple favor into a growing business.

About the Series

Westchester County is home to some of the most creative, hardworking, and inspiring small business owners — and The Voice Behind the Brand was created to give those businesses a platform.

Each episode highlights:

  • The story behind the brand

  • The inspiration and passion that started the business

  • Challenges and growth as a local business owner

  • Advice for fellow entrepreneurs

  • What makes their business unique within Westchester County

These are real conversations — not sales pitches — designed to celebrate entrepreneurship, community, and local impact.

Featured Episodes

As episodes are released, they will be added here so you can easily explore each conversation in one place.

Visitors will be able to:

Watch full episodes

Discover new Westchester-based businesses

Learn directly from local entrepreneurs

This page will continue to grow as more Westchester County business owners are featured.

Are You a Westchester County Business Owner?

If you are a local business owner in Westchester County, NY and are interested in being featured in a future episode of The Voice Behind the Brand, we’d love to hear from you.

This series is ideal for:

  • Small business owners

  • Service-based businesses

  • Food and beverage brands

  • Creatives and makers

  • Event professionals

  • Brick-and-mortar and home-based businesses

About CM Marketing Services

The Voice Behind the Brand is produced by CM Marketing Services, a Westchester County–based marketing agency dedicated to helping local businesses grow through intentional branding, digital strategy, and storytelling.

CM Marketing Services partners with small businesses throughout Westchester County to:

  • Build strong brand identities

  • Increase visibility and engagement

  • Connect authentically with their local audience

Supporting local businesses. Sharing real stories. Strengthening the Westchester County community — one brand at a time.